About Us

History

In the late 19th century, Sheikh Din Muhammad, a reputable business merchant, ventured into carpet trading. About us: this journey was carried forward by his four sons, who dedicated themselves to preserving their father’s legacy. Through their relentless efforts, the business expanded and grew, establishing a strong foundation for future generations.

After the emergence of Pakistan and once the dust settled, one of the brothers, Sheikh Ahmed Hassan, decided to take their passion a step further. In 1949, he founded Lahore Carpet Manufacturing Co., a company that quickly earned a reputation for producing high-quality carpets. This legacy remains at the heart of who we are today, and you can learn more about us and our journey in craftsmanship.

Fast forward over 70 years to the present times; the business has been run by 3rd generation with 4th now being actively involved in order to keep the traditional legacy alive while incorporating modern-day challenges. What has not changed over the years though is our promise of quality. We have for decades put our customers at the forefront of whatever we do and will continue the legacy of producing stunning carpets under one roof.

about us

The Language of Weaving

Tools of Our Trade

How do we do it?

designing

Designing rugs is an art that merges functionality with aesthetic appeal. At the core of what we do is an understanding of color theory, texture, and patterns to craft harmonious compositions. From traditional motifs to modern abstract designs, each rug tells a unique story. Learn more about us and how we enrich spaces with warmth and character while providing a foundation for stunning interior décor.

dyeing

Dyeing rugs is a meticulous craft, blending tradition and innovation. Expert dyers carefully select natural and synthetic dyes to achieve desired hues. Rugs with vibrant colors, enhancing their allure and ensuring lasting beauty. Each dyeing process imbues rugs with unique character and charm.

weaving

Weaving rugs is an ancient art form, blending skill and tradition. Nimble fingers dance across looms, intertwining vibrant threads into intricate patterns. Each rug tells a story, woven with care and precision, embodying culture and heritage. From Berber tribes to Persian artisans, the craft endures, stitching together past and present.

clipping

Clipping rugs involves trimming excess fibers to achieve a neat and uniform appearance. This process enhances the rug’s aesthetic appeal and prolongs its lifespan by preventing fraying and tangling. Skillful clipping requires precision and attention to detail, resulting in a polished finish that enhances the rug’s overall presentation and durability.

washing

Washing rugs revitalizes their colors and texture, removing dirt, stains, and odors. It involves gentle scrubbing or machine washing with mild detergent and cold water, followed by thorough rinsing and drying to prevent mold and mildew. Regular washing extends the lifespan of rugs, maintaining their beauty and cleanliness.

final feel

After washing, rugs feel refreshed, their fibers rejuvenated and free of grime. They exhibit a newfound vibrancy, softer texture, and a lingering scent of cleanliness. The final feel is satisfyingly plush, inviting barefoot exploration across their freshly cleaned surface, offering comfort and a sense of renewal to any space.
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